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Content Strategist

Paradowski Creative is seeking a Content Strategist to join our growing content strategy and analytics team in supporting the exceptional work for our clients.

Successful Content Strategists are solution-seekers with a passion for the spaces between other disciplines. They collaborate with designers, copywriters, developers, media teammates and account managers to create and manage content that supports business needs and audience interests across owned, earned and paid channels.

Key Responsibilities Include:

Providing clients with strategic recommendations to maximize their digital presence through strong content on their websites, social media channels and other online vehicles

Informing new content development by developing insights based on past performance, current digital trends and 3rd party research

Working with internal teams to develop and monitor content that engages users while being consistent with brand guidelines and optimized against best practices and channel strategies

Developing and maintaining content audits to track existing and future content performance

Creating and presenting content calendars and content distribution plans

Monitoring content success by developing and presenting reports for internal teams and clients

Exploring new and alternative ways to leverage content marketing and tell relevant, engaging stories

Serving as a thought-leader throughout our agency as we integrate content strategy into existing marketing plans

Qualified candidates should have:

4-7 years of experience in content strategy and/or related disciplines: social media marketing, search optimization, lead generation, paid media etc

Familiarity with a variety of analytics solutions/suites without being overly tethered to one (experience with Google's Marketing Platform, Moz Pro, WordPress CMS, Spredfast are a bonus)

A positive, forward-looking attitude that rises to the challenge of navigating this still-developing discipline

An inquisitive nature that seeks to understand emerging trends across content strategy, digital marketing, and storytelling with data

Something outside of the agency world they love even more - we are firm believers in work/life balance and they should be, too

Please submit resume and contact information to Jobs@paradowski.com.

About Us

Paradowski Creative is an advertising, digital and promotions agency with deep roots in the St. Louis community. We believe in free-thinking, small egos and a workplace filled with laughter. We believe it's possible to be 100% brilliant and 100% reliable... at the same time. We believe that in a street fight, creativity would lose to common sense, but would kick conventional wisdom's ass. We want "sleeves up, hands dirty" types of people to join our growing team.