Travis Brown is not one to tout his own accolades, but it seems to be very easy for everyone around him to do so.
From Bull Rider to Branding Master
Travis prefers to let his work do the talking. Fortunately, his coworkers are more than willing to speak on his behalf.
One coworker who has worked with him at two agencies describes him like this:
“one of the nicest and most humble guys I know. Probably the most talented designer I’ve ever worked with. It has made me a better designer just working with him.”
Upon hearing compliments like that, Travis just shakes his head and smiles. And only after speaking with multiple coworkers did it come up that he was awarded a bull riding scholarship.
An Early Interest in Corporate Identity
Shortly after he graduated from college, he took an interest in corporate identity and branding, and it shaped his early years in the industry. He started his own small design shop and carved out a space for himself with clients of all sizes, ranging from Cargill and Big Dog Motorcycles to small local businesses in need of logo design and branding help.
And then Life Happened
Once he and Kyndra started having a family, Travis found it difficult to balance the commitment to both them and his business. He made the decision to enter the workforce and move to St. Louis.
Even as a usually remote employee, Travis is an integral part of the team. “It’s a pretty awesome thing that they let me work remotely,” he said of Paradowski.
Digital Skills, Analog Soul
“My wife thinks I’m an old soul. I like vintage stuff,” says Brown, when asked about his personal interests.
Beyond collecting artifacts from the past, Travis' greatest interest, is definitely his family.
“Just hanging out together,” he says in earnest when asked what he loves most in the world.
"We spend a lot of time with family, because we’ve been away for so long. It’s been a cool opportunity to reconnect and spend time with everyone.”
Family bike rides are also a fixture. One thing he misses about St. Louis is the proximity to good mountain biking.
“It’s a little more challenging in Kansas, because it’s pretty flat. I miss the Missouri hills.”
When asked how he would spend a typical day of leisure, he responds, “I like to find off the beaten path restaurants. We’re exploring a lot of places we haven’t gone to in awhile.”
He and Kyndra enjoy strolling through antique shops, where he gets to indulge his passion for all things antique and old. Among his strongest passions is something called “vernacular photography.”
“I collect old snapshots from the early 1900s through the 1970s. Cool, interesting snapshots that people have discarded.”
He especially likes the unknown element involved with these pictures, since the original photographer almost always remains anonymous.
“That’s the interesting thing about it, because you don’t know the story behind it. You see the beauty of the photo, and you get to make up the story.”
His interest in analog and digital also informs Travis' music tastes. He’s a big fan of old jazz, especially the giants like Miles Davis and Thelonius Monk. He also enjoys old country artists like Johnny Cash, Merle Haggard and Hank Williams, Sr. His turntable is reserved for a select group of sounds and genres, but he’s also a Spotify user, taking full advantage of the incredible range of music available.
His tastes for days gone by informs his professional perspective as well. His work space is decorated with old flyers and posters.
“I like old advertising stuff. I think there’s a hand-made craft that’s kind of lost today. I like the uniqueness of old stuff.”
Unique. That’s definitely a great way to describe Travis Brown.